{"title":"The Melanin Collection","description":"\u003cp data-start=\"632\" data-end=\"674\"\u003eBuilt from culture. Designed with purpose.\u003c\/p\u003e\n\u003cp data-start=\"676\" data-end=\"851\"\u003eThis collection brings together bold streetwear and powerful messages that represent pride, strength, and identity. Each piece speaks for itself — unapologetic, raw, and real.\u003c\/p\u003e\n\u003cp data-start=\"853\" data-end=\"899\"\u003eThis isn’t just clothing. This is a statement.\u003c\/p\u003e","products":[{"product_id":"unapologetic-pride","title":"Unapologetic Pride","description":"You just found your new go-to tee — bold, comfortable, and built to stand out. This shirt isn’t just about style… it’s about statement.\u003cbr\u003e\n\u003cbr\u003e\nThe Still Black. Still Proud. tee represents identity, resilience, and pride with a graffiti-inspired design that speaks loud without saying a word. Whether you’re stepping out or keeping it casual, this piece delivers comfort, confidence, and culture all in one.\u003cbr\u003e\n\u003cbr\u003e\n🔥 Wear the message. Represent the culture.\u003cbr\u003e\n\u003cbr\u003e\nProduct Details:\u003cbr\u003e\n• 100% ring-spun cotton (soft and breathable)\u003cbr\u003e\n• Sport Grey: 90% cotton \/ 10% polyester\u003cbr\u003e\n• Heather colors: 65% polyester \/ 35% cotton\u003cbr\u003e\n• Lightweight feel (4.5 oz\/yd²)\u003cbr\u003e\n• Durable double stitching for long-lasting wear\u003cbr\u003e\n• Shoulder-to-shoulder taping\u003cbr\u003e\n• Quarter-turned to prevent crease down the center\u003cbr\u003e\n\u003cbr\u003e\nDisclaimer: Due to fabric properties, the White color variant may appear slightly off-white rather than bright white.\u003cbr\u003e\n\u003cbr\u003e\n👉 Add it to your collection today and wear it with purpose.\u003cp\u003e\u003cstrong class=\"size-guide-title\"\u003eSize guide\u003c\/strong\u003e\u003c\/p\u003e\u003cdiv class=\"table-responsive dynamic\" data-unit-system=\"imperial\"\u003e\u003ctable cellpadding=\"5\"\u003e\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003e \u003c\/td\u003e\n\u003ctd\u003e\u003cstrong\u003eLENGTH (inches)\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cstrong\u003eWIDTH (inches)\u003c\/strong\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eS\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e28\u003c\/td\u003e\n\u003ctd\u003e18\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eM\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e29\u003c\/td\u003e\n\u003ctd\u003e20\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eL\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e30\u003c\/td\u003e\n\u003ctd\u003e22\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eXL\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e31\u003c\/td\u003e\n\u003ctd\u003e24\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003e2XL\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e32\u003c\/td\u003e\n\u003ctd\u003e26\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003e3XL\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e33\u003c\/td\u003e\n\u003ctd\u003e28\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\u003c\/table\u003e\u003c\/div\u003e","brand":"Power To The People Co.","offers":[{"title":"S","offer_id":52765376479526,"sku":"5412704_473","price":28.39,"currency_code":"USD","in_stock":true},{"title":"M","offer_id":52765376512294,"sku":"5412704_504","price":28.39,"currency_code":"USD","in_stock":true},{"title":"L","offer_id":52765376545062,"sku":"5412704_535","price":28.39,"currency_code":"USD","in_stock":true},{"title":"XL","offer_id":52765376577830,"sku":"5412704_566","price":28.39,"currency_code":"USD","in_stock":true},{"title":"2XL","offer_id":52765376610598,"sku":"5412704_597","price":30.39,"currency_code":"USD","in_stock":true},{"title":"3XL","offer_id":52765376643366,"sku":"5412704_628","price":32.39,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1004\/2838\/2502\/files\/unisex-basic-softstyle-t-shirt-white-front-69b8ebc82a359.jpg?v=1773726687"},{"product_id":"built-in-melanin","title":"Built in Melanin","description":"The Built in Melanin Tee represents identity, power, and culture in every thread. 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Represent the culture.\u003cp\u003e\u003cstrong class=\"size-guide-title\"\u003eSize guide\u003c\/strong\u003e\u003c\/p\u003e\u003cdiv class=\"table-responsive dynamic\" data-unit-system=\"imperial\"\u003e\u003ctable cellpadding=\"5\"\u003e\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003e \u003c\/td\u003e\n\u003ctd\u003e\u003cstrong\u003eLENGTH (inches)\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cstrong\u003eWIDTH (inches)\u003c\/strong\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eS\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e28\u003c\/td\u003e\n\u003ctd\u003e18\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eM\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e29\u003c\/td\u003e\n\u003ctd\u003e20\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eL\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e30\u003c\/td\u003e\n\u003ctd\u003e22\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eXL\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e31\u003c\/td\u003e\n\u003ctd\u003e24\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003e2XL\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e32\u003c\/td\u003e\n\u003ctd\u003e26\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003e3XL\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e33\u003c\/td\u003e\n\u003ctd\u003e28\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\u003c\/table\u003e\u003c\/div\u003e","brand":"Power To The People Co.","offers":[{"title":"S","offer_id":52765390471462,"sku":"4524282_473","price":28.39,"currency_code":"USD","in_stock":true},{"title":"M","offer_id":52765390504230,"sku":"4524282_504","price":28.39,"currency_code":"USD","in_stock":true},{"title":"L","offer_id":52765390536998,"sku":"4524282_535","price":28.39,"currency_code":"USD","in_stock":true},{"title":"XL","offer_id":52765390569766,"sku":"4524282_566","price":28.39,"currency_code":"USD","in_stock":true},{"title":"2XL","offer_id":52765390602534,"sku":"4524282_597","price":30.39,"currency_code":"USD","in_stock":true},{"title":"3XL","offer_id":52765390635302,"sku":"4524282_628","price":32.39,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1004\/2838\/2502\/files\/unisex-basic-softstyle-t-shirt-white-front-69b8f07e6ec28.jpg?v=1773727898"},{"product_id":"original-by-nature-tee","title":"Original by Nature Tee","description":"Rooted in purpose. Worn with pride.\u003cbr\u003e\n\u003cbr\u003e\nThe Original by Nature Tee represents identity, growth, and authenticity. Designed to reflect where you come from and who you are, this piece blends meaningful expression with a clean, structured streetwear look. Whether layered or worn on its own, it delivers confidence, culture, and everyday style.\u003cbr\u003e\n\u003cbr\u003e\n🖤 This isn’t just a shirt. It’s rooted in you.\u003cbr\u003e\n\u003cbr\u003e\nThe 100% cotton unisex classic tee helps you achieve a more structured look. It sits nicely, maintains sharp lines around the edges, and pairs perfectly with layered streetwear outfits while staying on trend.\u003cbr\u003e\n\u003cbr\u003e\n• 100% cotton\u003cbr\u003e\n• Sport Grey is 90% cotton, 10% polyester\u003cbr\u003e\n• Ash Grey is 99% cotton, 1% polyester\u003cbr\u003e\n• Heather colors are 50% cotton, 50% polyester\u003cbr\u003e\n• Fabric weight: 5.0–5.3 oz\/yd² (170–180 g\/m²)\u003cbr\u003e\n• Open-end yarn\u003cbr\u003e\n• Tubular fabric\u003cbr\u003e\n• Taped neck and shoulders\u003cbr\u003e\n• Double seam at sleeves and bottom hem\u003cbr\u003e\n• Blank product sourced from Honduras, Nicaragua, Haiti, Dominican Republic, Bangladesh, Mexico\u003cbr\u003e\n\u003cbr\u003e\nDisclaimer:\u003cbr\u003e\n• Due to fabric properties, the White color variant may appear off-white rather than bright white.\u003cbr\u003e\n• Dark color speckles throughout the fabric are expected for the fabric.\u003cbr\u003e\n\u003cbr\u003e\n👉 Wear the message. Stay rooted.\u003cbr\u003e\n\u003cbr\u003e\n\u003cp\u003e\u003cstrong class=\"size-guide-title\"\u003eSize guide\u003c\/strong\u003e\u003c\/p\u003e\u003cdiv class=\"table-responsive dynamic\" data-unit-system=\"imperial\"\u003e\u003ctable cellpadding=\"5\"\u003e\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003e \u003c\/td\u003e\n\u003ctd\u003e\u003cstrong\u003eLENGTH (inches)\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cstrong\u003eWIDTH (inches)\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cstrong\u003eSLEEVE LENGTH (inches)\u003c\/strong\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eS\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e28\u003c\/td\u003e\n\u003ctd\u003e18\u003c\/td\u003e\n\u003ctd\u003e15 ⅝\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\u003c\/table\u003e\u003c\/div\u003e","brand":"Power To The People Co.","offers":[{"title":"S","offer_id":52765465936166,"sku":"6425794_11576","price":28.99,"currency_code":"USD","in_stock":false},{"title":"M","offer_id":52765465968934,"sku":"2618261_11577","price":28.99,"currency_code":"USD","in_stock":true},{"title":"L","offer_id":52765466001702,"sku":"2618261_11578","price":28.99,"currency_code":"USD","in_stock":true},{"title":"XL","offer_id":52765466034470,"sku":"2618261_11579","price":28.99,"currency_code":"USD","in_stock":true},{"title":"2XL","offer_id":52765466067238,"sku":"2618261_11580","price":30.99,"currency_code":"USD","in_stock":true},{"title":"3XL","offer_id":52765466100006,"sku":"2618261_12650","price":32.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1004\/2838\/2502\/files\/unisex-classic-tee-white-front-69b8f3c443eb2.jpg?v=1773728735"},{"product_id":"that-ll-do-it-tee","title":"That’ll Do It Tee","description":"Bold, unapologetic, and guaranteed to turn heads, the That’ll Learn You Tee brings attitude and statement together in one standout piece. Designed for those who speak their mind and don’t back down, this shirt delivers both confidence and style.\u003cbr\u003e\n\u003cbr\u003e\nComfortable, breathable, and easy to wear, it pairs perfectly with any streetwear look while letting your message do the talking.\u003cbr\u003e\n\u003cbr\u003e\nYou've now found the staple t-shirt of your wardrobe. It's made of 100% ring-spun cotton and is soft and comfy. 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